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Best Golf Gear

Good golf clubs and top of the line golf gear is going to improve your game. Well actually, that’s not entirely true. It’s not that making golf gear improves your game; it’s that making golf gear improves your mind. Making golf gear will make you better at golf.

Most golfers fall into one of two categories: Those who don’t read much of a round and those who read it. While the first category isn’t that great, the second category is a recipe for disaster.

I recently had the pleasure of talking with Mike Chapman about my reasons for writing this article. He is one of the world’s most influential and respected instructors on golf, and I’m glad to call him one of my good buddies.

Mike has always talked to me about things I shouldn’t care about or maybe can’t help but care about, and what I should do instead. These tips are important, because when you take my advice, you’ll really be making a difference. And when that happens, golf will benefit, so if you still want to play golf, you can get great equipment starting at $500 so you can start in this great sport.

3 Keys To Making Your Golf Gear Better

Mike Chapman is the CEO of Chapman Golf, which is one of the biggest golf companies in the world. But when I ask him what he makes of his competition, he starts to sound like he’s talking to a kid.

“We’re ahead of them on the technology front,” Chapman tells me. “We make our products for the future and the past.”

Those words are just a bit embarrassing, but it’s true.

Chapman Golf makes top quality golf clubs, which have an 80-95% 3-wood performance. The problem is, they’re making them for the past and not the present. And why does Chapman have such a good thing going?

For one thing, he’s a smart guy who knows what the market needs and what it doesn’t. He has seen what else has gone wrong with other brands and companies.

“We don’t make a bunch of stuff for kids,” he says. “The kids we make for are already the future of the game.”

He calls himself an “intelligent entrepreneur” and believes that building a company is like planting a tree in a random place. The tree needs room to grow and needs water, just like your golf club does.

“When we make a new club, we look at a 40-year list and what we think is the best fit for golfers of all ages,” Chapman tells me. “We have special features and bits and pieces that allow clubs to play better for everyone.”

He goes on to point out that if you like making golf clubs, you can start today and we’ll build you a better golf club for the future.

Making A Better Club Is More Easier Than It Looks

Imagine, for a moment, you get a chance to do something really great with your life. How could you choose? Let’s say you’re a writer, or a painter, or a musician, or a businessperson, or an inventor.

Chapman tells me that the golf industry is about 3% of his total revenue, so he has a lot to live up to when it comes to building a better golf club.

Making Amigos at Amigos

A great day in Texas. Mary and I gave our presentation/workshop to the Amigos folks in Dallas this past week. The workshop, “Can Libraries be Sold Like Soap?,” was similar to our CARL presentation but we did make a few adjustments. What’s great about the way we have structured the workshop is that we can easily tailor it to fit any size group. We’ve worked with groups as small as ten and as large as fifty. We can also easily cut or add activities to accommodate for time constraints. One hour workshops work, but they’re not as effective as the three hour workshops we have given.

“Can Libraries Be Sold Like Soap?” is constantly evolving. At the core is our commitment to offering a workshop that is engaging, practical, entertaining, and of course, educational. Still, we are always updating it with analyses of new social marketing campaigns and new activities that really allow participants to come out of the workshop with the beginnings of a campaign. The folks at Amigos came out of the workshop with some great ideas including the “Take One for You and One for a Friend” school library campaign and the public library campaign “Steal Music for Free at Your Library.”

We got to meet some great folks from the area including Nancy Hill from UTEP and Betty Long from the New Mexico State Library. We hope to see these folks again and develop workshops aimed at their particular staff and needs. Only regret is that we had to leave so early. Mary to Chicago for another workshop and me back to Tucson for work and three-year old play.

Thanks to Eddy and Laura at Amigos for all the help behind the scenes. Presentation and travel went off without a hitch thanks to their support. And again thanks to our guru, Katya Andresen, for continued inspiration via her book and blog.

One last thing. If you doubt Mary’s presence and stardom, just click here: http://genneaux.wordpress.com/2008/05/09/i-am-a-tool-of-engagement/

The gal’s a rising star!!!